The Social Media Manager will help lead the development and execution of Luxe Interiors + Design’s social strategy, collaborating with the Digital Director to creatively promote editorial, awards, and special programs. This role centers on maximizing ROI through strategic planning, data-driven decision-making, and compelling storytelling. In addition to cultivating a tightly-knit community of designers and design enthusiasts, the Social Media Manager is also charged with driving audience growth. The ideal candidate will possess a creative flair, analytical mindset, and a passion for staying ahead of industry trends.

Candidates must be detail-oriented self-starters with 3-5 years experience managing social content. Strong grammar skills and familiarity with social management and reporting tools required. Experience within the design industry or shelter magazine realm is preferred. Essential responsibilities:
• Drive audience growth across social platforms with an element of visual storytelling
• Manage and produce engaging text, image and video content
• Develop an optimal posting schedule, considering web traffic and engagement metrics
• Research audience preferences and act on current trends
• Conduct regular benchmarking analyses to ensure our social strategy remains competitive
• Report on and analyze performance across platforms to ensure alignment with digital KPIs
• Manage promotions for awards, special projects and initiatives
• Stay up-to-date with algorithm and platform changes, ensuring maximum effectiveness
• Brainstorm creative ways to grow our audience and reach based on data
• Facilitate online conversations with readers and respond to queries

Luxe Interiors + Design is the largest network of regional shelter magazines across the country. For nearly 20 years, the magazine has been covering the design industry, connecting with the country’s leading architects, interior designers, builders and home design professionals. Our team of 15 editors and 40 sales directors connects our audience of affluent design enthusiasts with the leading local and national luxury design firms nationwide. Through our prism of powerful photography and stories that captivate, we encourage readers to cultivate home as their greatest luxury. SANDOW is the parent company of Luxe Interiors + Design.

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